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Khizer Ahmed Sheriff - Digital Marketing Consultant
Khizer Ahmed Sheriff

Digital Marketing Consultant.
HBR Advisory Board Member.

I have earned 11+ years of experience so far in Digital Marketing, working with companies like JBL, Mercedes, Under Armor, VMware, General Electric, Motorola, Hewlett-Packard Enterprise, Scania, Novartis, Harley Davidson, PeopleBrowsr, and Rocketium.

My focus, since 2018, has been consulting with Marketplace Startups and SaaS companies, primarily to get a positive ROI on CAC vs LTV with Paid Marketing Channels ranging from Google, Linkedin, Programmatic, ABM to social platforms like Spotify, TikTok, et al. I have handled budgets upwards of $200M so far, the highest amount being with a global e-com. brand at $4M per month.

What I Do
  • Remove digital blindfolds by Implementing Deep Analytics
  • Transform marketing approach from “gut-driven” to data-driven
  • Attribute success to the right platforms and channels
  • Reduce your ad spends from channels that do not give you ROI
  • Design experiments that help optimize your results
  • Create real-time dashboards with alerts that inform you of pitfalls before they happen
My MarTech Armoury
  • Marketing Automation & CRM: Constant Contact, Zapier, Intercom, HubSpot, Marketo, Salesforce Marketing Cloud, Adobe Marketing Cloud, MailChimp
  • Paid Advertising:¬†Google Ads, LinkedIn Ads, DoubleClick Campaign Manager (DCM), DoubleClick Bid Manager (DBM), DoubleClick Search, DoubleClick Studio, Facebook Business, Apple Store Ads, Spotify Ads, Reddit Ads, Quora Ads, Baidu Ads, Smartly.io, AdRoll, Rollworks, Criteo
  • Analytics: Google Analytics 360 Suite (GA 360), Google Tag Manager, Google Data Studio, Kissmetrics, Supermetrics, PowerBI, Adobe Analytic, AHRefs, SEMRush, Sprout, Hootsuite, Brandwatch, Hotjar, Microsoft Clarity, Fullstory, Optimizely
  • Content Management: WordPress, Webflow, Adobe Experience Manager
  • Project Management: Jira, Trello, Asana, ClickUp
  • Technical: AWS, Azure, Google Cloud, HTML, CSS, JS, PHP, MySQL
What makes me Human
  • Dog Parent
  • Cat Slave
  • Biker
  • PC Gamer